The GTM Co-Founder is an open-source set of Go-To-Market (GTM) skills specifically designed for technical and developer-tool founders. Unlike standard AI tools that dish out generic sales and marketing advice, this solution conducts a deep-dive initial interview to understand your actual product and market.

Grounded in proven playbooks from industry experts like Adam Frankl and Jakub Czakon—alongside real-world experience as a Founding AE and GTM advisor—The GTM Co-Founder walks you step-by-step through a prioritized GTM roadmap. It helps you navigate critical early-stage challenges including target audience identification, positioning, securing your first 50 users, launching, and pricing strategies. Best of all, it is completely free and open-source.

Pros of The GTM Co-Founder

Tailored specifically for technical and developer-tool founders
Provides a move-by-move, prioritized GTM roadmap rather than generic tips
Grounded in real-world playbooks from industry experts like Adam Frankl and Jakub Czakon
Free and open-source software

Cons of The GTM Co-Founder

Requires an initial interview process to learn your product and market
Primarily focused on early-stage challenges (like first 50 users and launch) rather than enterprise scaling
Open-source nature may require technical setup compared to traditional SaaS tools

Frequently Asked Questions

What is The GTM Co-Founder?

The GTM Co-Founder is a set of open-source GTM skills built for technical founders. It interviews you to learn about your specific product and market, then guides you step-by-step through a prioritized GTM roadmap covering positioning, your first 50 users, launch, and pricing.