Score My Lead is a free B2B lead scoring tool designed to eliminate the need for expensive CRM add-ons or guesswork. Built by Salil Attri—a professional with over 13 years of experience in B2B marketing—this web application requires no login and no CRM integration to get started.
Instead of relying on gut feelings, Score My Lead evaluates prospects based on 8 real signals. Notably, it includes two advanced metrics that traditional tools often overlook: whether multiple people at a target company are involved, and the actual velocity of the engagement. Users receive a comprehensive score out of 100, which automatically categorizes leads into actionable buckets: Nurture, Monitor, or Priority. Results can then be easily exported as a CSV or PDF for immediate sales and marketing use.
No, Score My Lead is entirely free to use without requiring any login credentials or an existing CRM integration.
Leads are scored out of 100 based on 8 real signals. This includes unique metrics like whether more than one person at a company is involved and how fast the engagement is moving.
The tool sorts your scored leads into three actionable categories: Nurture, Monitor, or Priority.
Yes, you can easily export your lead data and scores as a CSV or PDF file.

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13+ years in B2B marketing. Built this.